SendCutSend and the Future of Manufacturing: Speed, Scale, and Specialization, 523

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Recorded live from the Toolpath Machining Summit at Mammoth Mountain, this episode of MakingChips explores what happens when software thinking collides with modern manufacturing. We sat down with SendCutSend founder Jim Belosic and CNC leader Phil Linscheid for a conversation about speed, automation, growth, and the changing realities of manufacturing in America.

What started as frustration sourcing one-off sheet metal parts has evolved into one of the industry’s most talked-about manufacturing companies. Today, SendCutSend is processing tens of thousands of orders every month across multiple facilities, all while challenging long-standing assumptions around quoting, inventory, lead times, staffing, and scalability. But underneath the growth is something even more interesting: a company culture built around adaptability, curiosity, and a willingness to rethink everything.

Throughout the episode, we dig into how SendCutSend approaches manufacturing differently. Instead of trying to be everything to everyone, they’ve focused on simplifying processes, automating aggressively, and creating systems that remove friction for customers. Jim and Phil explain why many traditional machine shop habits no longer make sense at scale, and why the future may belong to manufacturers who are willing to specialize, collaborate, and move faster.

We also explore what this shift means for the broader manufacturing industry. Are companies like SendCutSend replacing traditional shops, or creating opportunities for them to evolve into something more specialized and valuable? From hiring philosophies and leadership lessons to AI, automation, and “Home Depot for manufacturing,” this conversation challenges the industry to think differently about where manufacturing is headed next.

Segments

• (0:00) Recording live from the Toolpath Machining Summit at Mammoth Mountain
• (0:49) Why intentional industry events create deeper manufacturing conversations
• (2:38) Introducing SendCutSend and the company’s rapid growth trajectory
• (4:01) The original problem that inspired the creation of SendCutSend
• (5:28) Early mistakes, learning manufacturing from scratch, and adapting quickly
• (10:15) Scaling to hundreds of employees, multiple facilities, and massive order volume
• (12:25) Why SendCutSend focuses on creating talent instead of recruiting it
• (14:07) Hiring for enthusiasm, grit, and culture fit over manufacturing experience
• (16:41) Why we love SMW Autoblok for workholding products
• (17:54) Can outsiders successfully buy and grow manufacturing companies?
• (19:51) Why great machinists don’t always become great managers
• (23:13) Building career paths for both technical experts and people leaders
• (24:47) How complementary leadership styles drive growth and innovation
• (28:25) Get a free report of sales opportunities in your area from FacturMFG.com/chips
• (29:30) Breaking down the SendCutSend workflow from upload to shipped part
• (33:35) Simplifying manufacturing to improve speed, accessibility, and affordability
• (35:40) Why customer experience became SendCutSend’s biggest growth engine
• (37:44) Inventory strategy, automation, and scheduling at scale
• (41:52) Standardized tooling, machine utilization, and operational discipline
• (48:51) Why culture is the foundation behind the company’s success
• (50:21) Check out the Hennig Workflow Automated Pallet delivery solution
• (51:14) The vision for becoming a “Home Depot for manufacturing”
• (53:30) How traditional machine shops can evolve alongside industry disruption
• (58:24) Jim’s advice for smaller shops? Say “no” more often – get a longer clip of this
• (1:01:07)) Why AI and manufacturing disruption are impossible to ignore
• (1:04:57) Leadership lessons on decision-making, pivots, and learning quickly
• (1:07:30) Protecting culture while scaling at hyper-growth speed

Resources mentioned on this episode

• SendCutSend
• Connect with Jim on LinkedIn
• Connect with Phil on LinkedIn
• Why we love SMW Autoblok for workholding products
• Get a free report of sales opportunities in your area from FacturMFG.com/chips
• Check out the Hennig Workflow Automated Pallet delivery solution

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